Fresh views from Student Interns: Testimonial from a JEMSS Intern

Digital social media marketing is not just the new trend from the marketing field that shifted the way businesses think – but also a great opportunity for the young generation to share their thoughts so that the leaders in this field learn from their fresh views! In this context, we would like to share with[…]

Week 3: MOOC Chapter 3 goes live

As you may already be aware the Digital and Social Media Marketing MOOC chapter 3 has gone live. This means we are almost halfway through the execution of the online course, with almost 11,000 students signed up its becoming more and more popular. It is not too late to join – so here’s your guide[…]

Your way to a Digital Marketing career – JEMSS

The skills and knowledge that can be obtained from Digital Marketing are in increasing demand by marketing professionals. Online advertising, specifically through social media platforms, is now a hugely important way to enable effective marketing and reach existing and prospective clients. The use of these channels enables marketers to better engage with online users. This[…]

A Masters in Digital Marketing: The key to success

Having a bachelors degree in a marketing related field might be useful, but have you ever considered the number of people nowadays studying an undergraduate course?! The number is significantly rising and to outshine the competition you have to offer additional skills to the job market. Many courses teach traditional marketing which is based on[…]