It’s 28’c outside in Central Thessaloniki but it’s the social media and digital marketing hot topics that are demanding the use of the air con system at City College in Greece! It’s the 3rd leg of the JEMSS partner meetings, a project funded by the European Commission aimed at developing a leading Masters course in Digital Marketing. Representatives from leading universities across Europe bring insights into their respective local markets and sectors, delivering how they interact with Europe as a whole.
Having a bachelors degree in a marketing related field might be useful, but have you ever considered the number of people nowadays studying an undergraduate course?! The number is significantly rising and to outshine the competition you have to offer additional skills to the job market. Many courses teach traditional marketing which is based on[…]