Is TikTok the next big thing in Social Media?

Is TikTok the next BIG Thing? The answer is YES and NO. So, why Tiktok? Let me explain. Many professionals, influencers and specialists have been trying to forecast recently and predict what’s next. What’s the next Facebook, the next Snapchat, or the next Instagram? and this has shifted all eyes on TikTok. Research shows that[…]

Digital Marketing experts

JEMSS Conference: Bringing Digital Marketing experts closer to you

It is a few days to the first ever Joint European Masters in Digital and Social Media Marketing (JEMSS) conference and the excitement is palpable! It can be likened to that which is felt when a child is born!

On September 14, 2016, a diverse group of people from within and outside Bulgaria will converge on the Grand Hotel Sofia, Bulgaria, to discuss Digital and Social Media Marketing. Their #passion4digital will shine through, and light up the streets of Sofia!

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The benefits of an internship – Eglė Žalnerauskaitė at Cocos

Eglė Žalnerauskaitė was a Marketing BSc student at Kaunas University of Technology in Lithuania. She wanted to build and strengthen her social media skills and therefore did a 10-week internship with an agency named COCOs. Read all about the benefits of her internship here! Cocos is a digital marketing agency located in Kaunas, Lithuania. The[…]

Digital Marketing in Bulgaria: Growing business interests

  This blog was written by Alexander Christov, University of National and World Economy, one of the partners from JEMSS; He gives you a detailed insight on growing businesses due to the use of Digital Marketing in Bulgaria. It seems, that digital marketing and social media management in Bulgaria is developing – just like everywhere[…]

Your way to a Digital Marketing career – JEMSS

The skills and knowledge that can be obtained from Digital Marketing are in increasing demand by marketing professionals. Online advertising, specifically through social media platforms, is now a hugely important way to enable effective marketing and reach existing and prospective clients. The use of these channels enables marketers to better engage with online users. This[…]

Social media marketing, take me to the top!

I am assuming that you, my reader have a curiosity, if not a good understanding of Digital and Social Media Marketing.  For those who are wondering, ‘is this really is a career or some new age fad that will fade away” let me ask you this, how many years have you been active on Facebook[…]

JEMSS – travel internationally and achieve digital marketing success!

JEMSS – explaining who, what and WHERE… Who does JEMSS apply to? Are you passionate about anything and everything search and social media? Are you itching to further your career in the digital marketing industry? Would you relish the opportunity to travel to a new and exciting country? If you answered yes to everything just mentioned[…]

A Masters in Digital Marketing: The key to success

Having a bachelors degree in a marketing related field might be useful, but have you ever considered the number of people nowadays studying an undergraduate course?! The number is significantly rising and to outshine the competition you have to offer additional skills to the job market. Many courses teach traditional marketing which is based on[…]

Algorithm for a Digital Marketing Career

So, you want a career in digital marketing? We’re aware of how confusing it can be, which is why we’ve decided to make it easy by providing a solution – the algorithm for a digital marketing career if you will. I’m sure you’ve thought a lot about what you want to do in the future,[…]